On The Art of the Pre-Show and Post-Show

My friend, Terry Eden, wrote a post earlier this week about pre- and post- show experiences in the theatre and it's got me thinking... I go to the theatre at last twice a week so I see a lot of shows of all kinds (big, small, funny, serious, experimental, fringe and more) in a lot of venues so I have some thoughts on this.

One example that Terry shares is the immersive element of the current version of Cabaret and how that might heighten one's experience of the show. I may be in the minority here, but I don't like it and find it really jarring. It's a far cry from the seedy dive depicted in the story - or at least a far cry from how I imagine it to be. It adds huge cost to the show as they have two casts every night and it added nothing for me. I was stood in the bar area and just felt I, and others, were in the way. Worth noting that I find Frecknall's Cabaret a bit too shiny anyway - style over substance - in what is such a dark tale. Give me Rufus Norris's version any day. Maybe that's colouring my judgement.

I digress. I go to the theatre a lot, and some of the time, I go on my own. Having something to look at before I go in to take my seat is a welcome change from doom scrolling on my phone but there's rarely anything to look it, even less likelihood of a seat or somewhere to charge my phone. 

A bit of a display about the history of the theatre itself and previous productions is a nice touch (Drury Lane has this, and sometimes The National). I'm always fascinated by the posters from previous shows that you see at Soho Theatre and the Noel Coward Theatre and others - but why are they on the stairs where you can't linger and take in the information? Back to the Future and The Devil Wears Prada have a bit of set dressing in the foyer which is a nice touch and creates a photo opportunity which helps with spreading the word on social media. I like mooching in the National Theatre bookshop too. 

Back in the day, in my local rep theatre in Worcester, there was always a display of production photos and some info about the cast, as well as a rolling art exhibition from local artists and the bar was often open after the show, which meant you could get to meet the actors and it created a really convivial atmosphere.

Although I'm still of the view that I'm happy to have the magic happen in the auditorium, it would be nice to see more pre- and post-theatre activity - especially when the show finishes at 9 pm. I don't really understand why the bar in the theatre isn't open at this time. After all, they're missing out on a couple of hours of selling time in the bar and merchandise sales. Maybe they tried it, and people didn't want to hang around, so it wasn't commercially viable? Perhaps others can fill me in here.

Another missed opportunity is relevant sponsorship and partnerships - The Devil Wears Prada is crying out for a partnership with Selfridges, Harvey Nicks, Harrods, Vogue or the V&A Museum. Also, their merchandise really misses the mark. It's the same old same old hoodies, t-shirts and mugs. Why aren't they leaning into the fashion element? Admittedly, they're selling Elton John sunglasses but they're expensive and out of reach for most customers, many of whom are younger fans. Also, the programme is printed on magazine paper but isn't designed as a magazine. Another missed opportunity for interesting content, selling merchandise off the page, sponsored features and advertising. Yes, it would have taken more budget, but the effort should be worth the reward. 

And as for the bars... often eye-watering prices, sub-par service, and really unhealthy snacks. In colder months, why isn't every bar selling hot drinks? I don't drink alcohol much at all and would rather have a decent coffee before or even after a show. Am I the outlier here?

I love the theatre, and these are small gripes versus the enjoyment I get week-in week-out in venues across London. However, production values are production values. I'd like to see these extended to other areas of the experience more often. On that, Terry and I agree.

Cross-posted from Musings of a Mobile Marketer.

My Month in Theatre - November 2024

A round-up of shows and performances seen in November 2024. I've been challenged by a friend to keep a better record of what shows I've seen. At the moment, most of them are just listed in my calendar app which is not great for managing an archive. So whilst I work out the best way to do this, I'm just going to blog about them.

Friday 1st November - A Little Piece of You at Theatre Royal, Drury Lane. The less said about this, the better. It was dreadful. Despite a stellar cast - Mica Paris, David Bedella, Dujonna Gift - nothing could save the dire material. I don't know if the book was rushed or just not well thought through, but it did not work. Some of Kjersti Long's songs were OK, but Kjersti's vocals could not match her co-stars and she ended up screeching the songs to get the volume needed. The concept of the play was poor. The female characters, because they were depressed, seemed to spend a lot of time in bed. This does not make for an interesting scenario to watch. David Bedella was not given a single note to sing. This was a vanity project and a half. Did impresario Dad have delusions of grandeur, I wonder? It was so bad, I had to take a week off going to the theatre to get over it! Note to Kjersti - don't stop making music and don't stop trying. But maybe walk before you run and get better advisors around you who are not afraid to critique your work so you can improve. 

Tuesday 12 November - La Clique at The Spiegeltent in Leicester Square. Lots of fun in a lovely venue in the heart of theatreland. It's a mix of magic, comedy, dance, trapeze and stunts. Recommended. Here's a review for a better flavour of what to expect. Booking now until 5 January 2025

Friday 15 November - The Elixir of Life by Donizetti at The London Coliseum. This ENO production was sumptuous and fun. They made full use of the stage with a gorgeous set and costumes. We had a full chorus too and glorious soloists. I liked that they had transposed the setting to the 20th Century as it made it more relatable and gave them scope to create some new effects which I hadn't seen before from the ENO. Here's a review from The Guardian for a more in-depth look at the piece. Booking until 5 December.

Saturday 16 November - Her Story: Mozart at Theatre Royal Drury Lane. This was a semi-staged concert version of a new musical about Nannerl Mozart, Wolfgang Amadeus's older sister. I didn't even know he had a sister, or that she was also musical. It was fun to see a new story showcased in this way. It's still a work in progress but I hope it gets the resources and time to develop further. I really enjoyed it. I got all the feels with several of the songs. My body knows if the music is working way before my brain does!

Sunday 17 November - Club Life at the Omnibus Theatre in Clapham. Oh my, this was wonderful. It's the story of Fred Deakin (club DJ and one half of Lemon Jelly now a designer and academic) as told through the music he listened to and the clubs and parties he created between around 1980 and 2000. It's an immersive experience in that Fred somehow manages to recreate the atmosphere and vibe of each club through music, visuals and some story telling. The audience is encouraged from the get go to get up and dance during each club sequence. The 2.5 hours flew by and I found myself dancing throughout and came out absolutely buzzing. In experiencing Fred Deakin's story, I was also reliving some of my own story (we're a similar age) and was remembering my nights out at various parties, clubs and festivals. Here's a friend's review.

Monday 18 November - The Glorious French Revolution (or why it sometimes takes a guillotine to get anything done). A very clever, energetic and original piece of work to give us the potted history of The French Revolutions (spoiler alert, there was more than one). If you've ever watched or listened to Les Miserables, this play will give you the backstory in a very entertaining and thought-provoking way. I loved it and would recommend it. Yes, it's absurdist and maybe a tad experimental, but I think it works. You can read my review here. Playing until 14 December. Tickets available here at just £22.

Tuesday 19 November - Club Life at the Omnibus Theatre in Clapham. It was so good, I went twice and it was just as good the second time! 

Thursday 21 November - A Christmas Carol-ish at @SohoPlace Theatre. I was lucky enough to be invited to press night. This is Nick Mohammed's brainchild and is a transfer from 2023's version that ran at the Soho Theatre. Unfortunately, due to technical difficulties, we only got to see the first half (which was excellent, I might add). Unfortunately, I haven't been able to go again yet to see the full thing. The reviews from those who have seen it have been positive, such as this one. Booking until New Year's Eve. Tickets available here.

Friday 22 November - Wicked Part 1 - the movie at Vue Leicester Square. OK, so it's a movie not a live show, but I did go with a bunch of musical theatre enthusiasts who I've been hanging out with intermittently in a fabulous, but now defunct, musical theatre choir and piano bar karaoke night in Covent Garden. I'm not the biggest Wicked fan. I have seen the musical live, albeit 15 years ago. And yes it was fabulous. And this is a massive budget film so it's bound to be great, right? Well it is good, but I'm not sure it's mahoosive budget good. It's a fun movie and well worth seeing, even if you're not into musical theatre. Ariana Grande is excellent in it. I didn't know she could be so funny. Cynthia Erivo can really sing, but I didn't get that from the movie. The cinema was a bit chilly that night so it's possible I was distracted by not being wholly comfortable. I expected to get 'all the feels' but I didn't.  Maybe I need to see it again! Regardless, the songs 'Loathing' and 'Popular' have been constant earworms since so something's working with the film or its marketing! Here's a review of the film that I think is fair.

Sunday 24th November - Dirty Rotten Scoundrels at The London Palladium. OMG. This was absolutely fantastic! This semi-staged concert version, based on the movie of the same name, starred Ramin Karimloo (move over Jonathan Bailey, Ramin just took your place as No 1 in my hit parade!), Hadley Fraser, Janie Dee, Carly Mercedes Dyer, Rufus Hound and Lauren Drew. It was so funny and so brilliantly sung and acted. I couldn't have wished for anything better. I was even sat in the Grand Circle (which I don't often do because I like to see the detail), but even from there, the atmosphere was electric. I would love to see a fully-staged version of this. A weekend of this was not enough!

Monday 25th November - The Happiest Man on Earth at Southwark Playhouse. I've been lucky enough to see a couple of other plays recently that cover holocaust experiences, namely Rose (starring Maureen Lipman) at The Ambassador's Theatre and The White Factory at Marylebone Theatre. Both were incredibly moving. This one-man play in the studio theatre is right up there with its West End cousins. 

It's a quite fantastical tale of one Jewish man's experience before, during and after World War II. It's based on the autobiography of Eddie Jaku. It starts with Eddie finding out he's no longer welcome at school, soon followed by the deadly and infamous Kristallnacht and then a spell in Buchenwald, escape and spells in Auschwitz. Add in the physical abuse received from the Nazis, losing friends and family in the most appalling ways and a near-death experience due to cholera and typhoid; it's a miracle that Eddie survived at all, let alone live to 100 and share his story. Kenneth Tigar stars in what's described as a Tour de Force performance. And it really is. Kenneth is no spring chicken at 82 but is a seasoned and very talented actor. I found his performance tender yet gripping and funny yet moving. Booking now until 14 December. Highly recommended.

Tuesday 26th November - Flo & Joan, The One Man Musical at Soho Theatre. This is one of the funniest things I've seen all year! It's a repeat of their Edinburgh Fringe success transferred to The Soho Theatre for just a week. I got lucky with a last minute ticket. Flo & Joan are extremely talented writers, musicians and comedians. Although on stage, they are not the stars of the show. The star of this one-man musical about the main man of musicals is Andrew Lloyd Webber as played by George Fouracres. He plays him as pompous, posh and pugnacious and is an absolute delight. The musical numbers draw on familiar themes from ALW's most famous musicals. The low budget aspect of the piece just adds to the hilarity. We also hear about ALW's, um, various wives and how and when they got together, his relationship with Tim Rice as well as some of the rumours and stories about him. It's terrific fun, musically very clever and very tongue in cheek. I loved it! It was even better sharing the evening with fellow musical theatre enthusiasts to be able to laugh at some of the more obscure references together. There's a much better review than mine here. The show is returning to London at Underbelly Boulevard Soho 16 Jan to 2 March with tickets from £20 available here. 

Thursday 28 November - The Simple Life & Death at The Pleasance Theatre. My first visit to The Pleasance Theatre, but definitely not my last. This was a fun parody of Paris Hilton and Nicole Richie's The Simple Life. ShayShay plays Paris and Fizz Sinclair plays everyone else. Things quickly turn for the worse when the pair reunite for the 20th Anniversary Special Edition of the show. They have invited guests ready to interview but just as they're about to go live, there's a murder. Can Paris solve the mystery? Are the celebrity guests to blame? It's very silly, very funny and very camp. Sinclair's impressions are spot on and they both have the noughties vibe down to a T. Recommended for a light-hearted, fun night out in a super venue with a great bar and a great atmosphere. Booking now until 7 December.

Saturday 30 November - Alice in Wonderland at Brixton House Theatre. This one was nearer home and another really lovely venue. This is a retelling of Alice in Wonderland, set in modern day Brixton where Alice and her Mum are having a row during a tube journey. The tube train becomes the rabbit hole and we follow Alice on her journey through Wonderland - in this case, a never-ending tube ride - and we meet some of the other travellers on the same train. The play loosely follows the book and we see versions of the White Rabbit, Mad Hatter (Chatter), Cheshire Cat (a virtual entity), Mock Turtle (now a tortoise) and the Dormouse (a rat in our tale) and of course, the wicked Queen. It's quite a complicated story but the children in the audience the night I went all seemed to be really into it and engaged with what was going on. If you're looking for something a bit different, this might just fit the bill. The small cast worked really well together to carry off the range of characters they played as well as the increasingly frenetic tube ride that they're on. The sound effects were of particular note and they were very effective. There were enough puns and London references to keep the grown ups happy too and the rap style music was a fresh addition to the proceedings. This is definitely a play rather than a panto, although there is a little bit of audience participation in the second half. Recommended. Booking now until 4 January 2025.

Cross posted from Musings of a Mobile Marketer

The Glorious French Revolution (or: Why Sometimes it Takes a Guillotine to Get Anything Done) - a review

If history lessons had been more like this when I was growing up, I might just have paid a bit more attention to history that was older than The Great War. And I’m ashamed to say that even though I know Les Mis pretty well, can happily sing One More Day at the top of my lungs at my favourite piano bar in Soho, and was taught French from the age of 6 by my French next door neighbour, Mimi, and even my first boyfriend was a young Parisian (and oh so French), I know almost nothing about that period of history. I guess famine, death, a spendthrift king and queen, and a reign of terror don’t make for the best conversation.

If you’re expecting a BBC or ITV style period drama, this isn’t it. If you like your histories more Horrible than History Channel, but definitely for grown-ups, this one is for you. It is an experimental piece with more than a nod to absurdist theatre, but the cast of 5 know what they’re doing, and you’re in safe hands. Their high energy and absolute commitment to all the roles they play (and there are a lot and they interchange with each other seamlessly) coupled with innovative use of the small stage, interesting, if (deliberately) makeshift, props, great sound effects and lighting make for a  90-minute rollercoaster journey of the who, what, how and why of the French Revolutions (spoiler, there wasn’t just one). 

This production, brought to the stage by YESYESNONO was bonkers, fast-paced and fun, yet hard-hitting and thought-provoking. If you’re looking for something a bit different in an intimate setting, then you will enjoy this show. It’s not perfect; the last section didn’t quite land for me as well as it might (I had to read up on that bit of it), but, overall, the piece is brilliantly inventive, and it’ll give you something to tell your friends about afterwards and certainly something to ponder on your way home. Was it theatre, performance art or something else entirely? And why don't we know more about this history from our nearest neighbours. And if you've ever seen Les Mis on the stage or screen, then you really need to fill in the gaps in your knowledge with this play.

Tickets are a bargain £22. (See, theatre doesn't need to cost you an arm and a leg, even in Central London). Playing until 14 December at the New Diorama (near Warren St tube). There’s also a charming cafe bar there. Tickets are available now from the New Diorama website.

[Tickets gifted to me with no expectation of a review.]

Cross-posted from Musings of a Mobile Marketer

National Theatre to trial 6.30pm start times

I think this is a great idea. The National Theatre is trialling an earlier start time for selected performances - initially on Tuesdays and Thursdays. I'm all for it as it means you either get home earlier or can catch the train home if you live further afield, or there's time to go for dinner afterwards. It also allows the cast, stage management and front-of-house teams to get home a bit earlier. Seems like a win-win to me.

I love everything the National Theatre does - I don't think there's a play I've seen there that I didn't like, and some have been downright fantastic and have well-deserved their transfers to the West End and national tours. Admittedly, I'm biased. I was at youth theatre with Rufus Norris back in the 1980s and I feel immense joy knowing what he has achieved in his time at the National Theatre - he completes his tenure in 2025. I'm particularly looking forward to seeing a new play, Nye, early next year starring Michael Sheen which is about Nye Bevin and the birth of what is now the NHS.

A top tip for getting cheaper tickets to plays at the National - every Friday at 1pm, they release a limited number of tickets for shows the following week for just £10. It's called Friday Rush. More info here and set yourself a reminder in your calendar.

More about the trial of early show times over at WhatsOnStage.

Why Theatre is Important

 

Theatre skills don’t just get you a job in the theatre. The things we learn through theatre can be applied to so many different career paths.

This #NCW2021, we've got free resources to help you in whichever direction you’re looking to travel https://t.co/XUalfty73p

— The Old Vic (@oldvictheatre) March 1, 2021 

I just spotted this tweet from The Old Vic and it resonates so much with me. If I had a daughter, Mrs Worthington, I'd be putting her on the stage for sure - maybe not for a lifelong career but to learn all the skills critical for a career in business that you probably won't learn at school or university.

Grease by the Swan Youth Theatre, Worcester. Publicity shot.

I joined my local youth theatre in Worcester when I was 14 and stayed for 7 years. A friend of mine was joining and she suggested I come along too. I ended up loving it even more than she did and became totally committed to the group. We had a meeting every week where we either did improvisation and role-playing or we were rehearsing for our next show. We typically did one major show a year in the main theatre as part of the summer festival and a few other smaller studio productions during the rest of the year. We also had the opportunity to audition for roles in the main theatre productions too as and when they came up. I was lucky enough to be in a few of those including The Wizard of Oz and Once a Catholic, both directed by Tony Award winner, John Doyle. I also worked with Rufus Norris and Lawrence Boswell, amongst others, who went on to do great things in the theatre. But that's beside the point. I wouldn't be who I am today without those years spent in youth theatre working with professionals and learning by doing and by example.

Thinking back to our weekly SYT meetings, the thing I remember most is all the role-playing we did. We called it improvisation but it wasn't comic improvisation as we've come to know from shows like Whose Line is it Anyway. We were put into groups and given a theme or a scenario to imagine and to create our own scene from it. We got to play other people. We got to walk a little in someone else's shoes and imagine lives and experiences very different from our own. And a major part of this was being able to think on your feet and respond quickly to whatever was thrown at you in the scene, or being able to improvise your way out of a mistake. I don't remember there being any fear about doing these scenes. It all seemed completely normal to me and it was about collaborative effort and not about one person's ego. We were free to experiment.

That collaborative effort, and learning to tune into one another, is an essential part of teamwork to this day. I think that's one of the things I miss the most about my time in youth theatre. That sense of all being in it together and having one goal of getting the show off the ground is exhilarating and brings a team together like nothing else I know. Of course, we fought and argued at times. Who doesn't? But the camaraderie and support we had back then were amazing. And it's not that dissimilar to the great vibes you can get in a start-up business. The energy is catching if you get the team and the goals right. 

I learned all my entrepreneurial skills in youth theatre. I see being an entrepreneur as someone who makes something of nothing - creates a business from the seed of an idea. And that describes what we did. Our youth theatre director would have an idea of a show and we'd pull together to make it happen. We had a head start in that we had professional directors and crew to work with. And we had access to a space in which to put on our shows but we never had much of a budget so you quickly learn to muck in and to make things happen - costumes, backstage, on stage, lighting, front of house, dressing - we did all of it. We had to market and sell the tickets too so getting PR coverage in the local press was important. after all, when you have a 300 seat theatre to fill for 5 nights, that's a lot of tickets to sell. I remember for one show, a bunch of us dressed up in costumes from Godspell and joined the carnival handing out flyers. We really shouldn't have been there, but we got away with it with sheer chutzpah. And you need a bit of chutzpah when you're starting out in business.

In doing all of this, I also absorbed (it was more osmosis than learning I think) how to put on a show so it's not a great surprise that I've ended up hosting and running events as a large part of what I do. It's a great way to connect people, to bring them together. And it's an opportunity for learning. I also learned stage techniques too - to speak well, to not be afraid of speaking in front of an audience, to think about lighting and staging, to listen for cues, to improvise, teamwork, to take direction, to think on my feet and lots more besides.

So yes, I think experience in theatre, especially as a teenager, is terrifically important whether or not you end up having a career in theatre. As someone quite famous once said, "All the world's a stage and the men and women merely players". I think he may have had a point.

Originally published on Musings of a Mobile Marketer

Mobile phone etiquette raises its head again..

I go to the theatre a lot and inevitably, at some shows, there will be a mobile phone that starts ringing part-way through the performance. You think you've turned your phone to silent but for some reason it isn't silent. Mistakes happen. I can ignore it. It happened once to me. A phone, for whom nobody knows the number (it has a US number), started vibrating in my bag. I didn't react because I didn't think it could be my phone as no-one knows the number so who would be calling me? It turns out it was my phone and it was some spammer bulk dialling and taking a chance on the number being live.

I must admit, I don't like it when I can see someone has their phone screen on during a performance. Those screens are really bright and when you're plunged into darkness in a theatre, if you're upstairs in the Royal or Upper Circle, you can see a phone light go on straight away. It's distracting. If there were a persistent offender sitting near me, I would probably have a word with them. In the same way that I would have a word if someone was talking during a performance. I don't have to do it very often, but I do do it.

Unfortunately, calling out poor etiquette can have consequences. Just last week, The Stage reports that there was an incident at The Old Vic in London. Adam Gale, a theatre producer from New York witnessed a woman using her mobile phone throughout the first half of a performance of A Christmas Carol and asked her to stop using it. I think that's fair enough. I would probably do the same in the same circumstances. Unfortunately for Adam, during the interval, the woman's partner punched Mr Gale and the couple left the theatre. The theatre confirmed that there had been an altercation between three people over a mobile phone.

It's not the first time I've read of tempers fraying in a theatre over the use of a mobile phone. Arguably, it's something that ushers should be dealing with more promptly. However, ushers are not particularly well paid and they're generally young people and potentially may be reticent to intervene in case it causes aggravation.

Some are calling for a zero tolerance policy for mobile phones in the theatre. In China, they use lasers to shame patrons using their mobile phones during a performance. Numerous examples of actors calling theatre-goers out when their phone rings or they can see the light from a mobile screen are noted here. Back in 2015, Benedict Cumberbatch made an impassioned plea to the audience about restricting their use of their phones to outside of the performance. The problem persists.

And there will be some cases where it's important for someone to be able to access their phone during a performance - a doctor on call, for example. Or, as I experienced this week, there was a reviewer taking notes about the performance I was watching and using his phone as a torch. He was using it as subtly as possible with the screen turned towards the page and we were both at the back so unlikely to distract anyone much. Once I could see what he was doing, I put it out of my mind. In both instances, I would ask in that people turn their screen brightness right down. It helps a bit.

Meanwhile, theatre desperately needs publicity about shows and performances that are best shared via mobile devices. They need the tweets, Facebook statuses and Instagram photos so that the word gets out about the show. Yet, theatres can be very tough with theatre goers about taking a photo of the stage on arrival, for example if you're checking in to Swarm or Facebook. That seems to me to be over-zealous. There's a big difference between a pre-show selfie and a mid-show recording.

Occasionally with shows, the audience is encouraged to get their phones out and take photos and video. They do this at the end of School of Rock and it's a touch of genius. It's at a point in the story where it feels most like a rock concert and phones are most definitely part and parcel of a rock concert. The genius part of it though is that the audience take hundreds of amazing action shots of the show and immediately share them with their friends and family telling them how fantastic the show is. (And it really is a fantastic show).

So there's a time and a place. And there's awareness of how your behaviour may affect others experience. And there's downright selfishness.

Zero tolerance is not the answer. You really don't know the reason someone has their phone on. There might be a valid reason. And there will always be fellow theatregoers who munch or talk their way through a show. I dunno. Maybe some relaxation of photography rules pre and post show coupled with a firmer stance from (trained) ushers during a show may pay dividends.

And let's not mention the annoying lights from a smartwatch or Fitbit...

Cross posted from Musings of a Mobile Marketer